Gaining planning permission for development in the UK has become increasingly challenging, with protracted lead-in times and substantial financial resource required to secure permission. 

With a flexible business model that reflects landowners’ individual circumstances, Carden Group focuses on buying freehold land with future development potential, whether it be draft or allocated sites, or land with longer term prospects.

Decisions can be made extremely quickly as no external funding is required. 

Carden Group is privately owned and managed by Steve Morgan CBE, founder and former Chairman on Redrow, Will Heath, former Group Development Director at Redrow and Harry Aubrey-Fletcher, landowner and former director at Taylor Wimpey. The company is run from offices in Cheshire and Buckinghamshire and operates across the entirety of the United Kingdom. Importantly, landowners are able to deal face-to-face with the owners and directors. 

We understand the farming industry and the pressures on landowners. Owning land with development potential can be both exciting and challenging; with the realisation of added value from a planning permission being very expensive, complicated and often taking much longer than expected. Many of Carden Group’s clients have sold their land earlier in the planning process to re-invest in farm infrastructure, purchase another farm or, very simply, to plan for the future.


Having bought a landholding, Carden Group use their extensive planning experience to successfully navigate and fund the planning process; working with councils and engaging with local communities to achieve planning permission. In many cases, having sold their land to Carden Group, landowners can continue to farm the land whilst planning and promotion work is ongoing. 

Carden Group focus on larger residential-led projects requiring substantial capital investment and expertise, with the goal of delivering high quality placemaking and thriving new communities. Once planning permission is achieved, the land is then sold to local, regional or national housebuilders who share the same values.


Carden Group is owned, led and run by Will Heath, Steve Morgan CBE and Harry Aubrey-Fletcher. Between them, they have over 80-years’ experience of strategic land investment and housebuilding.



Bridgemere House, Chester Road,
Preston Brook, Cheshire, WA7 3BD

+ 44 (0) 1928 797900  | enquiries@cardengroup.com